{"id":13699,"date":"2023-02-02T10:40:41","date_gmt":"2023-02-02T08:40:41","guid":{"rendered":"https:\/\/araytor.com\/?p=13699"},"modified":"2023-02-02T10:40:41","modified_gmt":"2023-02-02T08:40:41","slug":"mallorca-live-festival-es-posiciona-en-fitur-com-a-esdeveniment-desestacionalizador-del-turisme","status":"publish","type":"post","link":"https:\/\/araytor.com\/ca\/mallorca-live-festival-es-posiciona-en-fitur-com-a-esdeveniment-desestacionalizador-del-turisme\/","title":{"rendered":"Mallorca Live Festival es posiciona en FITUR com a esdeveniment desestacionalizador del turisme"},"content":{"rendered":"

La promotora de l’esdeveniment, Mallorca\u00a0Live, ha assistit a la Fira Internacional de Turisme a Madrid per a posicionar el festival com a esdeveniment estrat\u00e8gic d’inter\u00e8s econ\u00f2mic i tur\u00edstic de l’illa.<\/h2>\n

El festival celebrar\u00e0 la seva sisena edici\u00f3 els dies 18, 19 i 20 de maig en l’Antic\u00a0Aquapark\u00a0de\u00a0Magaluf\u00a0(Calvi\u00e0) amb\u00a0The\u00a0Chemical\u00a0Brothers, Vetusta\u00a0Morla, Bomba Est\u00e8reo,\u00a0Peggy\u00a0Gou\u00a0i\u00a0Moderat, entre molts altres noms.<\/h2>\n

Mallorca\u00a0Live\u00a0Festival, la cita musical m\u00e9s important de les illes Balears, s’ha va presentar el passat 20 de gener en la Fira Internacional de Turisme (FITUR) a Madrid com un dels esdeveniments\u00a0desestacionalizadores\u00a0del turisme de l’illa i de la seva seu, Calvi\u00e0.<\/p>\n

\"\"<\/p>\n

Sofia Muntaner,\u00a0Brand\u00a0Manager\u00a0de\u00a0INNSIDE\u00a0by\u00a0Meli\u00e1; Mariana\u00a0Silv\u00e9rio,\u00a0Managing\u00a0Director\u00a0Institucional\u00a0M\u00e0rqueting Grup Viatges El Corte Ingl\u00e9s, Pau Forner, Director Comercial i Comunicaci\u00f3 Mallorca\u00a0Live; Catalina\u00a0Cladera, presidenta del Consell Insular de Mallorca; Jaime de la Puente, director Comercial i\u00a0Revenue\u00a0de\u00a0Bale\u00e0ria; \u00c1lvaro Mart\u00ednez,\u00a0CEO\u00a0de Mallorca\u00a0Live; Alfonso Rodr\u00edguez, alcalde de Calvi\u00e0; Andreu Serra, conseller de\u00a0Transici\u00f3,\u00a0Turisme\u00a0i\u00a0Esports\u00a0del Consell de Mallorca; Xavier\u00a0Pascuet, director general de Turisme de l’Ajuntament de Calvi\u00e0.
\nDurant els actes que s’han celebrat en l’estand dels Illes Balears de FITUR, ha tingut lloc la trobada entre \u00c1lvaro Mart\u00ednez,\u00a0CEO\u00a0de Mallorca\u00a0Live, Alfonso Rodr\u00edguez, alcalde de Calvi\u00e0, i Xavier\u00a0Pascuet, director general de Turisme de l’Ajuntament de Calvi\u00e0. Una trobada que s’ha materialitzat amb una foto de fam\u00edlia a la qual s’han sumat representants dels patrocinadors privats tur\u00edstics de l’edici\u00f3 d’enguany que faciliten la log\u00edstica de l’esdeveniment: Mariana\u00a0Silv\u00e9rio,\u00a0Managing\u00a0Director\u00a0Institucional\u00a0M\u00e0rqueting Grup Viatges El Corte Ingl\u00e9s, Sof\u00eda Muntaner,\u00a0Brand\u00a0Manager\u00a0de\u00a0INNSIDE\u00a0by\u00a0Meli\u00e1 i Jaime de la Puente, director Comercial i\u00a0Revenue\u00a0de\u00a0Bale\u00e0ria, aix\u00ed com representants de les diferents institucions p\u00fabliques: Catalina\u00a0Cladera, presidenta del Consell Insular de Mallorca; Andreu Serra, conseller de\u00a0Transici\u00f3,\u00a0Turisme\u00a0i\u00a0Esports\u00a0del Consell de Mallorca.<\/p>\n

Mallorca\u00a0Live\u00a0Festival ha estat presentat com un esdeveniment estrat\u00e8gic, d’inter\u00e8s econ\u00f2mic i tur\u00edstic per a Mallorca. Un festival de caracter\u00edstiques \u00faniques que merit\u00f2riament ha aconseguit consolidar-se arribant a la seva sisena edici\u00f3 posicionant-se a nivell nacional i europeu com el festival de m\u00fasica representatiu de les Illes Balears.<\/p>\n

Mallorca\u00a0Live\u00a0Festival 2023
\nAl llarg dels \u00faltims anys s’han establert unes s\u00f2lides bases per a poder realment posicionar a Mallorca com una destinaci\u00f3 tur\u00edstica cultural. Mallorca\u00a0Live\u00a0Festival ha suposat un impuls molt important per a l’activitat tur\u00edstica i s\u00f3n moltes les empreses prove\u00efdores que es beneficien de la seva exist\u00e8ncia (aerol\u00ednies, transporti navilier, ag\u00e8ncies de viatges, hotels, restaurants, taxis, locals, etc). Un esdeveniment que genera un gran impacte econ\u00f2mic a l’illa i una repercussi\u00f3 medi\u00e0tica massiva per al dest\u00ed, que t\u00e9 a veure amb un posicionament del mateix en el mercat tur\u00edstic nacional i internacional.
\n\"\"
\nSens dubte, des de la seva primera edici\u00f3 en 2017, l’esdeveniment Mallorca\u00a0Live\u00a0Festival s’ha convertit en un gran dinamitzador del sector, en un impulsor de la promoci\u00f3 de la marca Mallorca i del turisme de festivals, i en un excel\u00b7lent atractiu per a la desestacionalitzaci\u00f3 de l’illa. Un fet que ha posicionat la marca del dest\u00ed dins del calendari Europeu de festivals. Donat el creixement del seu car\u00e0cter internacional, el festival ja compta amb un destacat reconeixement a nivell europeu dins del circuit de festivals que beneficia a la visibilitat de la marca Mallorca.<\/p>\n

La cita mallorquina celebrar\u00e0 la seva sisena edici\u00f3 els pr\u00f2xims 18, 19 i 20 de maig en l’Antic\u00a0Aquapark\u00a0de Calvi\u00e0, comptar\u00e0 amb grans noms nacionals i internacionals com\u00a0The\u00a0Chemical\u00a0Brothers, Vetusta\u00a0Morla, Bomba Est\u00e8reo,\u00a0Peggy\u00a0Gou\u00a0i\u00a0Moderat,\u00a0Black\u00a0Rebel\u00a0Motorcycle\u00a0Club, Nats i\u00a0Waor, Visqui Su\u00e8cia,\u00a0The\u00a0Dandi\u00a0Warhols\u00a0i\u00a0Ayax\u00a0i\u00a0Prok, entre molts altres noms i mancant m\u00e9s artistes per confirmar. Mallorca\u00a0Live\u00a0Festival compta en aquesta edici\u00f3 amb el suport d’Estrella\u00a0Damm,\u00a0INNSiDE\u00a0by\u00a0Meli\u00e1,\u00a0Bale\u00e0ria,\u00a0Air\u00a0Europa,\u00a0Logitravel, Coca-Cola i amb\u00a0See\u00a0Tiquets com\u00a0ticketera\u00a0oficial.<\/p>\n

Font: APM<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

La promotora de l’esdeveniment, Mallorca\u00a0Live, ha assistit a la Fira Internacional de Turisme a Madrid per a posicionar el festival […]<\/p>\n","protected":false},"author":2,"featured_media":13695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[251,2249,9299,9301,8090,8078,9307,9309,8082,9303,8682,9305,8084,9311,9313,8086,8074,9315,9317,8002,9297,9015,8080,1465,9295,9319,9321,9291,8092,4683,1469,4661,8986,1467,8684,1475,1473,1471,4663,5764,9293,5766,5966,5811,9289,4655,8968,2528],"class_list":["post-13699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticia","tag-araytor-ca","tag-asseguranca","tag-asseguranca-cancellacio","tag-asseguranca-cancellacio-esdeveniments","tag-asseguranca-circ","tag-asseguranca-concerts","tag-asseguranca-concerts-barcelona","tag-asseguranca-concerts-madrid","tag-asseguranca-esdeveniments","tag-asseguranca-esdeveniments-barcelona","tag-asseguranca-esdeveniments-esportius","tag-asseguranca-esdeveniments-madrid","tag-asseguranca-espectacles","tag-asseguranca-espectacles-barcelona","tag-asseguranca-espectacles-madrid","tag-asseguranca-exposicions","tag-asseguranca-festivals","tag-asseguranca-festivals-barcelona","tag-asseguranca-festivals-madrid","tag-asseguranca-instruments","tag-asseguranca-intruments-musicals","tag-asseguranca-per-a-djs","tag-asseguranca-rodatges","tag-assegurances","tag-assegurances-gires","tag-assegurances-gires-barcelona","tag-assegurances-gires-madrid","tag-cancellacio","tag-circ","tag-climatologia-ca","tag-concerts","tag-contingencies","tag-dj-set-ca","tag-esdeveniments","tag-esdeveniments-esportius","tag-espectacles","tag-festivals","tag-gires","tag-incapacitat-professional","tag-industria-musical-ca","tag-intrumentos-musicals","tag-musica-ca","tag-noticies","tag-novetats-musicals","tag-responsabilitat-civil","tag-rodatges","tag-sessions-de-dj","tag-ticketing-ca"],"yoast_head":"\nMallorca Live Festival es posiciona en FITUR com a esdeveniment desestacionalizador del turisme - 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