{"id":8260,"date":"2017-03-02T00:00:00","date_gmt":"2017-03-02T00:00:00","guid":{"rendered":"https:\/\/araytor.com\/nuestra-nueva-imagen\/"},"modified":"2021-05-31T09:52:15","modified_gmt":"2021-05-31T09:52:15","slug":"nuestra-nueva-imagen","status":"publish","type":"post","link":"https:\/\/araytor.com\/en\/nuestra-nueva-imagen\/","title":{"rendered":"Nuestra nueva imagen"},"content":{"rendered":"<p>La tecnolog\u00eda est\u00e1 cambiando la forma en la que accedemos a la cultura. Las aplicaciones interactivas forman parte de la comunicaci\u00f3n cultural desdibujando cada vez m\u00e1s la l\u00ednea que separa la participaci\u00f3n activa de la mera pasividad testimonial. \u00bfQui\u00e9n puede resistirse a publicar una foto en redes sociales usando hashtags?<\/p>\n<p>El p\u00fablico aporta contenidos, opiniones, invita al resto a participar\u2026y facilita al organizador herramientas para mejorar la experiencia de su p\u00fablico.<\/p>\n<p>La \u201cmasa\u201d de asistentes ha pasado de ser un todo para convertirse en muchos, diferenciados e individualizados. El organizador es consciente de esta tendencia y la participaci\u00f3n del usuario es una parte indispensable en el desarrollo de las aplicaciones creadas, por ejemplo, para festivales.<\/p>\n<p>Algunos eventos culturales han dejado de desarrollar webs, se decantan por la aplicaci\u00f3n m\u00f3vil, mucho m\u00e1s din\u00e1mica y accesible. Con el uso de dispositivos digitales, las posibilidades son ya infinitas. Los wearables y pulseras de pago est\u00e1n tambi\u00e9n ganando terreno en los grandes eventos, la utilizaci\u00f3n del monedero virtual promete importantes avances en el pago digital; pero incluso el uso de drones y de beacons o la conexi\u00f3n digital entre objetos tambi\u00e9n han encontrado su hueco para ampliar la experiencia del usuario.<\/p>\n<p>Los usuarios comparten sus experiencias, entablan conversaciones y exponen sus emociones, pero \u00e9stas no s\u00f3lo sirven como foro de debate, sino que incorporan servicios para una audiencia activa que demanda mucho m\u00e1s. Las redes sociales de los festivales incluyen canales de venta de entradas online o el uso de plataformas como Spotify o Deezer como forma de comunicarse e involucrarse con su audiencia.<\/p>\n<p>En Araytor somos m\u00e1s que conscientes de esta tendencia, es m\u00e1s, participamos en ella. Por eso, hemos actualizado nuestra imagen, mejorado nuestra visibilidad en redes sociales y os invitamos a conocer nuestra nueva p\u00e1gina web.<\/p>\n<p>Podr\u00e9is acceder a nuestro panel de noticias, ver qu\u00e9 aseguramos y leer nuestro consejos para asegurar de forma m\u00e1s efectiva y mejor. Ya sab\u00e9is que tener un seguro no siempre significa estar asegurado\u2026.<\/p>\n<p>&nbsp;<\/p>\n<p>No olvid\u00e9is seguirnos tambi\u00e9n en redes sociales!!!!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Descubre nuestra nueva imagen como l&iacute;deres en el sector de seguros de espect&aacute;culos musicales, eventos y festivales<\/p>\n","protected":false},"author":1,"featured_media":8444,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":["post-8260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nuestra nueva imagen - Araytor Corredur\u00eda de Seguros<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/araytor.com\/nuestra-nueva-imagen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nuestra nueva imagen - Araytor Corredur\u00eda de Seguros\" \/>\n<meta property=\"og:description\" content=\"Descubre nuestra nueva imagen como l&iacute;deres en el sector de seguros de espect&aacute;culos musicales, eventos y festivales\" \/>\n<meta property=\"og:url\" content=\"https:\/\/araytor.com\/nuestra-nueva-imagen\/\" \/>\n<meta property=\"og:site_name\" content=\"Araytor Corredur\u00eda de Seguros\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-02T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-31T09:52:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/araytor.com\/wp-content\/uploads\/2021\/05\/res_botonweb.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"255\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Roger\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roger\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/araytor.com\/nuestra-nueva-imagen\/\",\"url\":\"https:\/\/araytor.com\/nuestra-nueva-imagen\/\",\"name\":\"Nuestra nueva imagen - 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